Zoho Analytics in the 2024 Gartner Magic Quadrant

TL;DR: What Zoho Analytics in the 2024 Gartner Magic Quadrant Means for You

Zoho Analytics has been recognised as a Niche player in the 2024 Gartner Magic Quadrant for Analytics and Business Intelligence Platforms, marking its third consecutive year on the list. This accolade highlights Zoho Analytics’ strong performance in integrating data, offering flexible deployment options, and supporting business intelligence across various industries.

In plain English: Zoho Analytics is a top choice for businesses that need specialised, powerful analytics tools. It helps you combine data from different sources, make smarter decisions, and work more efficiently. If you want to see how this can benefit your business, check out the full Gartner report or reach out to us for a tailored solution.

When we talk about business intelligence and analytics, staying ahead requires not only the right tools but also an understanding of how these tools are evaluated and positioned within the industry. Zoho Analytics has recently been recognised in the 2024 Gartner Magic Quadrant for Analytics and Business Intelligence Platforms. 2024 sees it maintaining its position as a Niche Player for the third consecutive year. This achievement underscores Zoho Analytics’ ongoing commitment to delivering advanced analytics solutions. Furthermore it highlights its ability to meet the diverse needs of businesses.

What Does Being a “Niche Player” Mean?

Being a ‘Niche Player’ in the Gartner Magic Quadrant signifies that Zoho Analytics excels in providing a specialised solution that caters to specific market segments. It reflects Zoho’s capability to offer robust analytics tools. Tools that address particular business needs while maintaining a focus on niche areas. This recognition highlights Zoho Analytics’ strengths and positions it favorably among the top 20 global players in the highly competitive BI landscape.


Key Strengths of Zoho Analytics

Line-of-Business (LOB) Analytics

Zoho Analytics excels in integrating data from various line-of-business applications. It offers a substantial library of pre-built reports and dashboards tailored to different industries. This capability allows businesses to seamlessly blend data across applications and gain comprehensive insights that drive informed decision-making.

Composable Analytics

Featuring a flexible microservices architecture, Zoho Analytics supports deployment on multiple cloud platforms such as AWS, Microsoft Azure, and Google Cloud Platform (GCP). It also offers deployment as an on-premises solution. Its marketplace approach allows users with minimal coding experience to access prebuilt content and integrate it with their existing systems. This goes a long way to make it easier to adapt and scale with your business.

Ecosystem Opportunities

With a user base of over 100 million and more than 50 business applications, Zoho’s ecosystem facilitates rapid adoption of Zoho Analytics. Its integration with other Zoho apps enhances collaborative intelligence, ensuring that businesses can leverage comprehensive data insights across their entire operation.

Explore the Full Gartner Report

How can your business benefit from Zoho Analytics?

Zoho Analytics’ recognition in the Gartner Magic Quadrant reflects its ability to deliver high-value analytics solutions that cater to both large enterprises and smaller businesses. By leveraging Zoho Analytics, businesses can:

  • Enhance Data Integration: Seamlessly combine data from various sources to gain a unified view of operations.
  • Improve Decision-Making: Utilise advanced analytics to make more informed decisions based on real-time, accurate data.
  • Boost Operational Efficiency: Streamline workflows and optimise performance with insights derived from comprehensive data analysis.
  • Stay Competitive: Benefit from the latest advancements in business intelligence to maintain an edge in your industry.

To understand more about Zoho Analytics’ positioning and the strengths that led to its recognition, read the full Gartner report here. The report provides in-depth insights into Zoho Analytics’ capabilities and how it compares to other players in the market.

How to leverage Zoho Analytics with a Zoho Partner

As a Zoho Partner, we can help you implement Zoho Analytics effectively to harness its full potential. Whether you’re looking to integrate it with other Zoho applications or need customised solutions for your specific business needs, our expertise can ensure you make the most out of this powerful tool.

Don’t miss the opportunity to enhance your business intelligence and drive better results with Zoho Analytics. Book a meeting with us today to learn how we can help you achieve your business goals with Zoho Analytics.

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