Search results for category: “Marketing”

  • Zoho Campaigns

    I have been using Zoho Campaigns for a few months now and getting to grips with how it works. I’ve been discovering what I like about it and what I don’t and thought I’d give a little review about my experience with the email marketing platform so far. What is Zoho Campaigns? Campaigns is an...
  • Marketing Services at Goldstar

    At Goldstar, we see the value in our marketing. We understand the importance and decided to invest more in our Marketing during Covid-19 and lockdown. We would now like to offer these services out to help you and your business achieve your marketing goals. How we use Marketing at Goldstar Having rebranded at the beginning...
  • Choosing the right bidding strategies for Google Ads

    There are many bidding strategies you can use for your Google Ads campaigns. Whether it’s manual CPC or a fully automated bidding strategy, there are many to choose from and each one will help you achieve a specific goal. At Goldstar, we have been testing a few strategies and are currently using Maximise Conversions. Manual...
  • 5 things we did during lockdown as Goldstar

    Hi there, I’m Paul Goldsmith the Director of Goldstar and this week is my turn for the blog. My thoughts have recently turned to how much we’ve developed internally over the last few months and how proud I am of the team. There were 5 things we did during lockdown as Goldstar that has enabled...
  • Top Tips of Zoho Social

    Here are my top tips of Zoho Social. Having worked at Goldstar IT for 4 months now, I use Zoho Social everyday to manage Goldstar’s social media and having a tool that saves me time and simplifies the job is great! It has very quickly become one of the most important tools that I use...
  • What Is Email Marketing?

    Email Marketing is one of the most cost-effective marketing methods available to most businesses. At the simplest level, email marketing involves sending a marketing email to everyone on your contact list (Don’t forget about GDPR), but it can become much more powerful as your business grows and you want to become more targeted with your...